EXAMINATION QUESTIONS FOR THE ECONOMICAL FACULTY
16. 2. 2010
Examination questions – Intelligent Business
Unit 1
1. Talk about public limited companies/multinationals/dotcoms.
2. Read and translate part of the test.
3. Answer the questions – Reading ex. 2, Speaking.
4. Your are Karl-H. Egonolf/Jill Black: talk about your job.
Unit 2
1.Talk about the role of a leader/different management styles. What are your views?
2. Read and translate part of the text.
3. The “Art of Delegation”.(content)
4. Answer the questions about David H.:
How does David motivate his staff? How does he monitor progress? Why does he arrive early at work? How does his team make decisions? What does he think the secret of leadership is?
5. Rephrase the following instructions to make them softer:
“Get it done by Friday” / “Don´t waste your time on that”
Unit 3
1. Talk about the planning process in business organizations.
2. Describe SWOT analysis.
3. Read and translate part of the text.
4. Breaking into a new market. (content)
5. Talk about the ability to make short presentations.
Unit 4
1. Talk about “fat cats” and their packages.
2. What does the new millionaire B. Jefferson say about his life?
3. Read and translate part of the text.
4. What is the argument against making managers part owners of companies through shares and stock options? How should they be motivated and rewarded?
5. How is performance usually evaluated?
Unit 5
1. Talk about the benefits of economic development/loans from international organisations/environmentalists´ opposition.
2. What is OECD? (its origins/work/new objectives)
3. Read and translate part of the text.
4. What do you think the consequences will be if global temperatures continue to rise?
5. What are the main points of professor Harding´s talk about managing complex projects like Camisea? (mistakes, conclusion)
Unit 6
1. Talk about the marketing mix.
Talk about brands: arguments against, their past, present and future.
2. Read and translate part of the text.
3. The importance of brands, 5 characteristics, what helps to push up sales.
Unit 7
1. Talk about outsourcing and offshoring: reasons, definitions.
2. What are the advantages and risks of outsourcing abroad/the types of work easily transferred/factors affecting the choice of location?
3. Read and translate part of the text.
4. Think of a difficult situation connected with your future job/present studies,
make a suggestion and respond to it.
Unit 8
1. Talk about stricter corporate governance (reasons, what happens)
2. How do companies sometimes make the figures in financial documents more attractive than they really are?
Describe the experience of the two investors.
3. Read and translate part of the text.
4. Describe the performance of the Enron share price 1991 – 2001.
Unit 9
1. Talk about recruitment.
2. Which types of job interview does Kevin Quinlan talk about? (types of questions, information gained)
3. Read and translate part of the text.
4. What is smalltalk? How can you close a conversation at the right moment? Describe the differences in attitudes to personal space.
5. What areas have the HR team agreed to focus their questions on?
Unit 10
1. Talk about counterfeiters, infringements and digitization.
2. How does counterfeiting benefit consumers?
What are the most serious consequences?
3. Read and translate part of the text.
What type of goods do counterfeiters produce? What has new technology changes? What is the difference betweein patents, copyright and trademarks? How do counterfeiters often get their goods? Why isn´t counterfeiting a victimless crime? What anti-counterfeiting measures do you know?
