The Business Intermediate
The Business Intermediate
1 U 1
- What issues does corporate culture refer to?
- What are common unwritten rules in many businesses?
2 U 1
- How can companies help interns to adapt to their work culture? How can an organigram be useful?
- What parts does a placement report consist of?
3 U 2
- What are the positive and negative aspects of working in a call centre?
- What are the reasons for and against outsourcing call centres from industrialized countries to the developing world?
4 U 2
- How does a helpline operator deal efficiently with a customer’s problem?
- What are the ‘golden rules’ of customer service?
5 U 3
- Why is the packaging of products important?
- What is wrap rage and what triggers it?
6 U 3
- How do you organize and deliver an effective product presentation?
- What are the features and benefits of a product?
7 U 4
- What is the difference between careers ten or fifteen years ago and careers today?
- What are some useful tips for creating a successful career?
8 U 4
- How should you prepare for a job interview? What questions can you expect?
- What parts does a CV consist of? How can the resume styles be different?
9 U 5
- How can e-tailers increase sales through specific marketing techniques?
- What are some positive and negative aspects to shopping in an e-store and shopping in a high street store?
10 U 5
- How can you negotiate successfully? What issues might be subject to negotiation in business?
- What is the content of a business proposal?
11 U 6
- What is corporate social responsibility? What groups of people does a company have responsibility towards? What conflicts of interest are there between the groups?
- How is corporate America changing for the better?
12 U 6
- Why should companies invest time and money in community projects?
- What are the essentials of a successful meeting?
13 U 7
- What are the risks and opportunities in mergers and acquisitions?
- How can you describe a business performance? Give an example of a business you know well.
14 U 7
- What different visual tools can you use in a presentation?
- What are the guidelines for preparing PowerPoint slides?
15 U 8
- How can selling your product in other countries be more difficult than at home? What lessons do exporters have to learn?
- What are the different methods of payment in international trade?
16 U 8
- What is the difference between low-context and high-context cultures and what does it mean for international negotiators?
- What is your philosophy on credit? What different types of correspondence may a company use regarding payments?
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